Digital Marketing Basics All Small to Medium Businesses Should Know
As a small business, there are many things you need to do on your own without an in-house team to support you. One of these things is marketing. Unless you’re a larger business or you have a budget to support it, you will have to do most of your marketing
SEO vs PPC – What Most People Forget
Spend enough time in digital marketing and you’ll notice there’s a big gap between SEO and PPC among online marketers. Each side has its own die-hard followers who insist their domain is the future of digital marketing and the only solution worth your money. But those who get caught up
3 Trendy Web Design Techniques That Could Be Bad for Your SEO
We get it – you want your website to look as impressive as possible. And we don’t blame you! Your website is often the first thing customers check when researching your business, so you want to make sure it’s polished, modern, and sophisticated. Unfortunately, we see many businesses fall into
Google’s June 2019 Broad Core Algorithm Update is Out – Will It Affect Your Site?
There have been some major rumblings in the SEO world these past few weeks. And that can only mean one thing – a Google algorithm update! True enough, Google announced on 02 June 2019 that they were releasing an update to their broad core algorithm, aptly named the June 2019 Core Update. On June
B2B Queries on Smartphones: What You Need to Know About
You will no doubt have seen the numbers cataloguing the growth taking place in the mobile marketing field. Here at KDM, we like to keep our fingers on the pulse of what’s happening, which is why we wanted to take a look at the number of B2B (that’s business to
What we know about the latest broad core algorithm update: March 2019 Core Update
Every now and then, Google likes to release an update. When this happens, it sends the digital marketing and business world into a bit of a tailspin, and then things recover. This is the usual practice. And then there are updates like the March 2019 Core Update, which is being
SEO Myths That We Just Can’t Seem to Shake
Here at KDM, we’re in the business of search engine optimisation (SEO) and digital marketing. We help your business get front and centre on search engines link Google. We increase your web presence and drive more traffic to your site by using a combination of SEO, Google Ads, and digital
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